Five Days of Focus – A Plan for Process Improvement in 2021
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Five Days of Focus – A Plan for Process Improvement in 2021

This is our final episode of our Five Days of Focus 2021 – highlighting Project Management essentials. You want to earn more money and make your clients happier. Hell, we all do! But you might have heard recently that the only way to do so is to niche. Niching has become a hot topic in…

Five Days of Focus – Why Approval Doesn’t Matter
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Five Days of Focus – Why Approval Doesn’t Matter

This is Day 2 of our Five Days of Focus 2021 – highlighting Project Management essentials. This week has been all about the art of the perfect proposal, and we’re well on the way to developing the way you lay down the goods with your projects and clients. As a quick refresher, let’s look at…

Five Days of Focus – How Using a Content-First Development Approach Saves Money
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Five Days of Focus – How Using a Content-First Development Approach Saves Money

Day 3 of our 5 Days of focus 2020. Okay, so you’ve got your proposal equipped with your master services agreement, and you’re starting to set clear expectations with your clients. You’re almost ready to party down in WordPress Town—or so you think.  We’ve talked about setting expectations through clear agency-client communication (and, spoiler alert:…

Five Days of Focus – How to Define your WordPress Project Scope
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Five Days of Focus – How to Define your WordPress Project Scope

This is Day 2 of our Five Days of Focus preparing for 2021 – highlighting Project Management essentials. In our heart of hearts, everyone’s a little bit of a people-pleaser. We love to see the people around our personal and professional lives happy—at least, I do. But this can lead to a slippery slope when it…

Content-First Development: A Comprehensive Guide
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Content-First Development: A Comprehensive Guide

Many people think if they are a solo provider, that they don’t have a team. This is wrong for 2 reasons. First, you always have a team because it’s you and the client. And secondly, it’s really more about roles than it is about people because you’re filling multiple roles on your project, whether you realize it or not. And by sharing that with the client in a non-confrontive way, you give them an understanding of everything that’s involved in building a website, and they tend to respect the work that you do a little more.

Who ARE you? WordPress Designer, Developer, Consultant, or Analyst?
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Who ARE you? WordPress Designer, Developer, Consultant, or Analyst?

The Case for Better WordPress Titles I recently referred to a highly technically-savvy WordPress practitioner as a “WordPress Developer” and was quickly corrected that he was not a developer, because he did not write code or develop plugins and themes. And that got me to thinking, if that is the definition of WordPress Developer, then…